CORO

Coro needed B2B campaigns to introduce companies to Coro and the concept of modular cybersecurity. The problem is that the cybersecurity world is flooded with old, but familiar, platforms. It's hard for a startup to stand out in a saturated market.

I wanted to show people that a new era has begun. I wanted to make traditional cybersecurity feel as outdated as landlines. When getting ready for bed one night, I realized that B.C. could stand for Before Coro! I dashed out of the shower and started working on my pitch.